Retail Intelligence — Now $10/month

See what competitors sell that you don't.

Compare product assortment across any retail website. Ask questions in plain English — get analysis, insights, and actions.

$10

was $49/month per month · cancel anytime

80% off

Start Free Trial → See How It Works

✓ 3 days free ✓ No credit card ✓ Then just $10/mo

assorty — search

▸ What categories does Nike have that we're missing?

What — Analysis

Nike carries 4 product categories you don't: running accessories, lifestyle sneakers, training gear, and kids' apparel. Their running accessories line has 127 SKUs.

So What — Insight

Running accessories is their fastest-growing category (+34% YoY). Customers in your market are likely buying these from Nike instead of you.

Then What — Action

Launch a curated running accessories collection. Start with 15-20 high-velocity SKUs in the $25-$75 range — these convert best in this category.

🇦🇺 Built for Australian Retailers

Stores we track

Michael Hill Bevilles Prouds Swarovski Wallace Bishop + Any online retailer

How It Works

Three steps to assortment clarity.

No spreadsheets. No consultants. No three-month projects. Just answers.

🏪

Add Your Store

Enter your website URL. We automatically catalog your products, prices, and categories.

~2 minutes

🔍

Add Competitors

Drop in competitor URLs — one or twenty. We map their product assortment against yours.

unlimited competitors

💬

Ask Anything

Ask questions in plain English. Get structured analysis with What happened, So What it means, and Then What to do.

natural language

Start Tracking Competitors →

✓ 3-day free trial • ✓ No credit card • $10/mo after trial

The Intelligence Layer

Every answer comes in three parts.

Most tools give you data. Assorty gives you data, meaning, and a plan. Every response follows our What → So What → Then What framework so you never stare at a chart wondering what to do next.

What — The Analysis

Raw comparisons. Category gaps. Price deltas. SKU overlaps. The facts, laid out clearly so you can see the full picture.

So What — The Insight

Why it matters. Market positioning. Revenue implications. Trend signals. Context that transforms data into understanding.

Then What — The Action

Concrete next steps. Priority-ranked recommendations. Quick wins vs. strategic moves. What to do Monday morning.

Who It's For

Anyone who needs to know
what the other guys are selling.

Category-agnostic. Works for a shoe brand or a grocery chain.

📦

Brand Managers

Track how retailers merchandise your products vs. competitors. See if your brand is under-represented in key categories.

"How does our shelf share compare to Brand X at Nordstrom?"

🏬

Retailers

Spot assortment gaps before your competitors fill them. Know exactly which product lines to expand or trim.

"What's selling on Zara.com that we don't carry?"

📊

Category Managers

Optimize your product mix with data, not gut feel. Benchmark against the best in your space.

"Show me the price distribution gap in activewear"

Try Assorty Free →

See your first competitor analysis in minutes

Why Assorty

Assortment intelligence for SMBs,
not just enterprise.

Most competitive intelligence tools price out small retailers. We don't.

Feature	BEST VALUE Assorty	Prisync	EDITED
Pricing	$10/month	$200+/month	Enterprise only
Natural language search	✓	✗	✗
Full assortment tracking	✓	Price-only	✓
SMB-friendly pricing	✓	Limited	✗
Setup time	2 minutes	30+ minutes	Weeks (sales process)
Free trial	3 days, no CC	14 days	✗

Start Your Free Trial →

✓ No credit card required • ✓ Cancel anytime • ✓ Your data stays private

FAQ

Questions? Answers.

How does Assorty work? +

Submit your store URL and we'll automatically crawl your product catalog. Add competitor websites, and we'll map their assortments too. Then ask questions in plain English — "What categories are we missing?" "How does our pricing compare?" — and get structured answers with What happened, So What it means, and Then What to do.

What competitors can you track? +

Any online retailer with a public product catalog. Michael Hill, Bevilles, Prouds, Swarovski, Wallace Bishop — or any e-commerce site in any category. If they list products publicly, we can track them. Fashion, electronics, beauty, home goods, grocery — we're category-agnostic.

How much does it cost? +

$10/month after a 3-day free trial. No credit card required to start. Cancel anytime — no contracts, no commitments. We're built for small and mid-size retailers, not just enterprise budgets.

How is this different from Prisync? +

Prisync focuses primarily on price tracking. Assorty tracks your full product assortment — categories, SKUs, gaps, overlaps — plus natural language search so you can ask questions and get instant analysis. Assorty also costs a fraction of the price ($10/mo vs $200+/mo) and is designed for SMBs, not just enterprise.

Do I need to install anything? +

No. Assorty is a web app — just sign up, add your store URL, add competitor URLs, and start asking questions. No plugins, no browser extensions, no integrations. We handle all the data collection automatically.

What kind of questions can I ask? +

Anything about your assortment vs. competitors. "What categories are we missing?" "How does our pricing compare?" "Which products overlap?" "Where are the gaps in our premium range?" "Show me the price distribution in activewear." Ask in plain English — no query language, no SQL, no technical skills needed.